SETH MOSSBERG
Expertise

Structure for the complex.
Focus on the outcome.

A deliberate approach to enterprise opportunities, from the first conversation through expansion.

How I sell.

01

Understand

Identify the actual business problem before positioning a solution.

02

Map

Identify decision makers, champions, blockers, technical stakeholders and the economic buyer.

03

Quantify

Connect the problem to financial, operational, strategic or risk impact.

04

Build Consensus

Create alignment across the stakeholders who must support the decision.

05

Create Momentum

Resolve the barriers to action and agree on a meaningful next commitment.

06

Expand

Treat the first contract as the beginning of a broader strategic relationship.

Where I contribute.

Create opportunity

  • New logo acquisition
  • Pipeline development
  • Go to market execution
  • Territory and account research

Align the account

  • Executive selling
  • Strategic account planning
  • Multithreading
  • Stakeholder alignment

Earn the decision

  • Business case development
  • ROI modeling
  • Negotiation
  • Complex sales cycles

MEDDPICC qualification · Challenger selling

Fluent across the buying committee.

Experience engaging technology, security, fraud, risk, product, operations and business executives, as well as category and merchandising leadership.

Markets include financial services, FinTech, enterprise SaaS, identity, fraud prevention, data, analytics, retail and CPG. My experience in identity and fraud prevention connects security concerns to customer trust and business risk.

The next difficult enterprise opportunity is the interesting one.

Let’s connect.

Miami-Fort Lauderdale metro area